Gamessportsmail Olympic Exclusive [Scot Region]

Summary


BRITAIN'S biggest stars stand to make Pounds 2million each or more in endorsements if they strike gold at next summer's Olympic Games in London. An exclusive Mail on Sunday survey of sponsorship deals for Team GB athletes since the 2008 Games in Beijing has revealed the enormous cash incentives that could be on offer to the best-known names.

With London calling and home stars such as Jessica Ennis, Mo Farah, Keri-Anne Payne, Becky Adlington and Sir Chris Hoy all seeking gold, the rewards for winning will be typically between Pounds 50,000-Pounds 150,000 a year per headline sponsor.

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Gamessportsmail Olympic Exclusive [Scot Region]

And with high-profile athletes on average signing four major sponsorship deals each, TV commercials paying Pounds 100,000-plus and after-dinner speaking engag...

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