Tesco Accused of Price Rise Experiments ; Supermarket 'Is Testing Reaction of Customers'
Mail on Sunday › October 11, 2009
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Summary
MOST smart shoppers keep an eye on supermarket prices and can often spot when they edge up by just a few pence.
In Tesco's case, however, data analysed by Financial Mail suggests that a leap in prices is not uncommon.See the full content of this document
Extract
Tesco Accused of Price Rise Experiments ; Supermarket 'Is Testing Reaction of Customers'
Interestingly, however, the study suggests that if customers stop buying once the price of an item i...
See the full content of this document
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